Vaseline & the Real Nigerian Prince
When the Nigerian marketplace was flooded with fake Vaseline products, the once trusted household name, saw that trust rapidly eroding. To give consumers certainty we turned to someone who also knew what it felt like to have his identity stolen. Together with a WhatsApp authenticator that was freely available to all Nigerians, Vaseline and our Real Nigerian Prince set about righting these wrongs.
Recognition Cannes Gold, 4 x Bronze - New York Festivals 2 Gold, Silver, 2 Bronze